The 3rd annual Goodyear Innovation
Challenge took place last week on November 8 and 9 to solve the question,
“Where can Goodyear play beyond tires in the future of mobility?”
Upon reviewing submissions from across the country,
five schools were selected to participate in the hackathon: Johns Hopkins
University – Carey School of Business, Northwestern University – Kellogg School
of Management, University of Texas – Austin – McCombs School of Business and
Kent State University – UXD Program. Northwestern University placed first and was awarded $5,000. Johns Hopkins came in second place and was awarded $3,000.
Weatherhead students Yishen Cai, MSM-OR/SC ‘20, Robert Stark, MSM-OR/SC ‘20,
Lin Li, MBA ‘20, Doug Kirk, MEM ‘19, and Susanna Lucianno, MEM ‘19 finished in
third place and awarded $2,000. University of Texas-Austin came in fourth place
and Kent State came in fifth place. All students from the five teams were
invited to interview at Goodyear for an internship opportunity. Everyone had
unique ideas, and it was design thinking at its best in Sears
think[box]!
Lin
Li, MBA’20 shared her experience below:
What was your
favorite part of the event?
The design thinking
process in the hackathon. Goodyear Innovation Team prepared a great schedule
with a series of guiding questions and flowcharts for us to better define the
problem and develop ideas accordingly. The questions and suggestions from
Goodyear mentors and professors were also very helpful for us to think out of
the box in a logical and practical way.
Did anything happen
that was unexpected but helpful during your experience?
Our initial proposal
was almost killed on the first day when facing lots of challenging questions.
Fortunately, we were not afraid to give up the good to go for the great!
Working as a highly diversified team from different backgrounds (engineers,
ORSC and MBA), we moved forward quickly to adjust our defined problem and
possible solutions. It was really an unforgettable experience and I learned a
lot from my genius team members.
Would you recommend
it to other students?
Yes, definitely. The
Goodyear Innovation Challenge is a great innovation case competition. You will
have chances to unleash your creativity to solve real-world business
challenges, cooperate with students from different backgrounds, meet with
Goodyear strategic mentors, polish your design thinking skills, test your
prototype using all the fantastic resources in think[box], as well as
communicate with many geniuses from across the United States in the final
competition.
Doug Kirk, MEM ’19 shared his experience below:
My experience at the
Goodyear Innovation Challenge was very positive and fun. The feedback from
mentors and judges really changed the way I look at corporate innovation and
new product/process development.
Interested in participating in
thought-provoking challenges like this? Be a part of the action! Learn
more about the diverse degrees offered at Weatherhead.
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