July 17, 2015

Communication: It's Not What You Say...

Rachel Escobar, MBA candidate, holds an internship position in internal communications with Philips, located in Highland Heights, Ohio.

My boss and I connected from the very start. During the interview, he explained how he, too, had begun his career outside the corporate world. He recounted his gratitude for that first boss who gave him a shot and paid me the same favor. He could see that I was ready for something different, something bigger.

I was a communications manager for a small nonprofit in the mountains of North Carolina before I came to Weatherhead. Philips called the Weatherhead Career Management Office and asked if they had any students with a background in communications; they referred me. After a couple of phone screenings with Philips, I met my boss and sealed the deal. I started in January, before the spring semester started, and worked approximately 27 hours per week until May, when I switched to full-time.

I was able to survive the learning curve during those first few months on the job and once I became full-time, I was ready to go. I had to learn new systems, new mediums, new people and new information to communicate. Now, I am able to focus more on content and less on delivery. A typical day involves writing, compiling, organizing, and formatting content for some form of communication with Philips’ employees. That could be in the form of an email send out, website update, town hall meeting, or executive presentation.

One of our major projects has been the compilation of our site’s major news into a bi-weekly bulletin. Instead of inundating our audience with several one-off emails each week, we’re training them to expect the information every other week. Those who wish to communicate information are also learning to give us their story sooner rather than later so it can go out in the next bulletin.

Design is a huge part of communication. There’s an old adage that it’s not what you say, but how you say it that matters. When the communication is written, that adage could be adjusted to mean, it’s not what’s written, but how it looks that matters. We need to convey our content quickly, and design helps us do that well. Visuals, such as diagrams, graphs, photos, and videos, also assist in capturing the attention of our audience and ensuring retention of the information. It has been a pleasant surprise how much creativity has played a role in my day-to-day work.

My boss has called me a “super co-op.” Even though I’m not a full-time employee, he has given me the responsibility and autonomy any regular Philips’ employee would hope for. I am immensely grateful for the opportunity to serve at Philips. My mission: To continually look for ways to improve how I provide employees with the information they want and need to do their best work.

If you are a Weatherhead student or alum seeking assistance in your job or internship search, visit the Career Management Office (CMO) for services including coaching, resume reviewing, mock interviews, workshops, career fairs and a variety of networking opportunities. Follow CMO on Twitter: @weatherheadcmo

July 1, 2015

4th of July Events Around Cleveland

We're in the middle of summer here at Weatherhead, which means we're about to enjoy one of Cleveland's (and America's) favorite weekends: the 4th of July. No matter what you're interested in, this weekend is full of fun activities throughout Northeast Ohio. Get out there and explore Cleveland! Here are just a few of the events happening around town over the next few days:

July 1 Cleveland Orchestra's Star-Spangled Spectacular
An annual Cleveland tradition. Grab a blanket and lawn chair and head downtown to hear one of the best orchestras in the country perform a free concert followed by a fireworks show.

July 1 - 4 FIREWORKS!
No matter where you live, there will be a fireworks show nearby. Check out the link above for a full schedule of all the area fireworks shows over the holiday weekend (including the downtown Cleveland fireworks over Lake Erie on July 4).

July 1 Wade Oval Wednesdays
A free outdoor concert right in our own backyard every Wednesday in the summer. This weekend enjoy reggae music from Carlos Jones & The Plus Band.

July 1 - 4 Rib, White & Blue: Akron's National Rib Festival
Check out Northeast Ohio's biggest 4th of July rib festival while exploring downtown Akron; music, food, fireworks and fun!

July 2 - 3 Lake County Captains take on the Lansing Lugnuts
The Cleveland Indians may be out of town this weekend, but you can check out a great minor league baseball game out in Lake County. Fireworks will follow the Friday night game.

July 3 - 5 40th Anniversary of Jaws
Cleveland Cinema's Cedar Lee Theatre will be celebrating the 40th anniversary of the original summer blockbuster, Jaws, with screenings of the classic movie. Tickets only $6!

July 4 Red, White & Brew Music Festival
A 4th of July party at The Greater Cleveland Aquarium! Check out some Aquarium exhibits, live music, drinks, food and a great spot for the City of Cleveland’s fireworks.

July 4 "A Salute to America" at Blossom Music Center
Enjoy an outdoor concert of patriotic music performed by the Blossom Festival Band, followed by fireworks.

June 1, 2015

Weatherhead School of Management Graduation Day 2015 Pictures

On May 17, 2015 Weatherhead students, faculty, family and friends gathered to celebrate the accomplishments of the 2015 graduating class. The day started off with a full University Convocation, followed by our annual family appreciation lunch, awards ceremony, dessert reception, and the Weatherhead Diploma Ceremony held at Severance Hall. Scott S. Cowen, President Emeritus and Distinguished Professor at Tulane University (and former dean of Weatherhead) was this year's graduation speaker.

Check out this photo album posted on the Weatherhead School of Management Facebook Page of pictures taken by students and family. Thank you to everyone who shared their photos with us. If you have pictures from graduation day that you would like to add to the album, please email them to caseweatherhead@gmail.com. Be sure to 'Like' our Facebook page to see more graduation pictures and video we will be posting soon!

A collection of photos of the Weatherhead School of Management Graduation Day Reception and Graduate Ceremony. Thank you...
Posted by Weatherhead School of Management on Friday, May 29, 2015